In celebration of the 2025 Lunar New Year, Royal Salute unveils limited editions of its 21- and 23-Year-Old Signature blends. The design features peonies, waterfalls, and lanterns—symbols of renewal—and nods to the brand’s heritage with icons like Strathisla Distillery, the Tower of London, and the crowning lion. The Taiwan-exclusive 23-Year-Old edition showcases native wildlife on a deep purple backdrop, celebrating local culture and nature.

Client: Royal Salute
AD: Hamish Shand & Sean O’Donovan