2024 IlloBoom! Illustration Summit Challenge Winners Gallery
中華街夜市 FENGSHAN ZHONGHUA STREET NIGHT MARKET
by 鄭宜芳 YIVON CHENG
Taiwan
客戶希望藉由插畫藝術的力量,將高雄在地40年的觀光夜市重新詮釋,結合地方曹公圳、平成砲台的風景特色,和過去曾是鳳梨工廠與市場的歷史特色,以及經典商家的美食與故事,用新的視覺語言賦予傳統夜市一個現代有趣的新面貌,盼再次吸引大家前來消費駐足,重新愛上這裡的文化。
合作單位:高雄市鳳山中華街商圈促進會, 鳳東文創有限公司
The client required a new modern look for a 40-year-old Zhonghua Street Night Market in Kaoshiung Taiwan through illustration art. This night market is near the Tsaogung Canal and the historic Ping-Cheng Fort. It’s also located in a place that was actually a production site for the global pineapple canning industry before. Thus, this work aims to introduce more people to not only the wealth of delicious street food but also the rich cultural background behind it.
Commissioned by: Fengshan Zhonghua Street Night Market Association, Oriental Phoenix Cultural Creativity Co. Ltd